Press Centre

November 2009

Pop Stars dazzle in Swarovski Crystal

Britney Spears, Beyonce, Miley Cyrus, Pussy Cat Dolls and Girls Aloud are all supported by Swarovski Crystal this year, adding show stopping sparkle to their costumes and performances.

Swarovski’s steeped history in stage and screen explains the effortless elegance the crystal adds to the costumes of these stars. From Michael Jackson to Madonna, Shirley Bassey to The Spice Girls and Tina Turner to Gwen Stefani, Swarovski’s heritage includes some of the most famous, classic moments in entertainment’s history.

As well as covering Britney’s body suit entirely with Swarovski crystal, The Pussy Cat Dolls, who supported Britney’s international tour, were clad head to toe in Swarovski crystal with each dazzling costume they performed in, from jackets to lingerie, boots to gloves, the feisty girl band glistened with the unmistakable energy Swarovski crystal contributes to any show.

Girls Aloud, who’s ‘Out of Control’ tour began on Friday 24th April, have been encrusted with over 96,480 CRYSTALLIZED™ – Swarovski Elements during their opening act including dresses designed by Julien Macdonald, creating an extravagant entrance to remember, while Golden Globe nominee and pop princess Miley Cyrus wore ATELIER SWAROVSKI by Jonathan Saunders at the recent Grammy Awards as well as on stage at the highly anticipated Inaugural charity concert in honor of new President-elect Barack Obama.

Beyonce Knowles’ new tour is also to include the ever popular ingredient of Swarovski crystal, making up a stunning corset in which this fantastic performer exudes confidence and style. Once again the quality of the crystal adds a sparkling new dimension to an already radiant performance.